In the article entitled, Hype," Kelle Lasn says that advertisements is toxic to the mind, and every seconds it's flood the brain with thousand of marketing message. It's a major concern for the public to see so many commercial and ads that has being  disposed on them daily.however billboard and ads are place in different places, because it's a form of marketing communication to persuade the public.

I disagree with the author ,because advertisement's  has benefits others in many different ways.one of the
the benefit is creating jobs for individuals , another benefit are marketing of product through sport.
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In the first place,  advertise is a way of convincing costumer that their product or business are good. By doing so individuals  are  able to expand their business, Bose the economy and provide jobs for individuals. However most people fail to acknowledge that it is necessary for business to advertise.It is stated  in the passage that  "no longer are ads confined to the usual places like bus, billboard and stadium they are all over,I understand that it is annoying to be constantly watching and hearing commercial buzzing in their ears, but people are entitled to promote their business anyways they like because they are paying big buck to advertise. Base on my experience as a student and a full time worker, truly I can say advertising is good for me, it help to find thing that is necessary for my daily need, and save me time to do other thing,instead of going to the market I shop  on line for thing that I need.
my second reason is sport marketing  it's a area that focus on endorsing  product and service through sports event. and team. This service provides  the good that we used in sports today. However games like Super Bowl is one example of how advertisement help in the growth and expansion of many business today.as mention in the passage that" a company executive call the monetering the most powerful micro marketing medium available today" it is good when sport and marketing interact because it a assert in many different ways.One example of athletes benefits from marketing is shelly ann frazer the world fastest woman sprinter she is one out of many athletes that was sponsor by Grace Kennedy and company with the help commercial. As one can see Advertisement serve it purpose in society.

Finally advertisement is not as toxic as the author makes  however it help to provides for many and help sponsor most athlete that participate in sport today.